Mehrnaz Kouhihabibi
Senior Performance & Digital Marketing Manager
A performance-driven digital marketing professional with international experience managing multi-channel campaigns across B2B and B2C environments.
Email: nazanin.kouhi1371@gmail.com
LinkedIn: mehrnaz-kouhihabibi
In her own words:
“I am a performance-driven digital marketing professional with international experience managing multi-channel campaigns across B2B and B2C environments. My work focuses on combining data analysis, SEO/SEM strategies, and AI-driven tools to optimize performance and drive measurable growth. I enjoy building brand identity, improving customer engagement, and leveraging emerging technologies such as AI to enhance marketing outcomes. My goal is to contribute to organizations looking to scale their digital presence through data-driven strategies and innovative marketing solutions.”
Quick Facts
Education:
M.A. in Marketing & Business Strategies, Sapienza University of Rome
B.Sc. in Architectural Engineering, Islamic Azad University of Shahrekord
Current Role: Senior Performance & Digital Marketing Manager
Languages: Persian (Native), English (C2), German (B1)
Core Skills: Performance marketing, SEO/SEM strategy, digital campaign management, AI model training, brand development
Tools & Tech: GA4, Semrush, Screaming Frog, Mailchimp, WordPress, Adobe Suite, Amazon Store Management
Achievements
Delivered 25% sales growth through Amazon store optimization and e-commerce strategy execution.
Increased organic search visibility by 15% through advanced SEO/SEM strategies.
Improved campaign efficiency by 18% using KPI tracking and data-driven optimization.
Led AI model training initiatives, increasing user engagement by 12%.
Contributed to product innovation and prototype development, including collaboration on smart technology solutions.
Additional Strengths
Data-driven decision-making, AI in marketing, brand communication, content strategy, cross-channel campaign execution, and digital transformation.
